Activities

On the morning of November 6, 2024, the Institute for Policy Studies and Media Development (IPS) and the School of Economics, Law, and Public Management, University of Economics Ho Chi Minh City (UEH-CELG), organized a seminar on "Developing and Using Reliable Artificial Intelligence."

Artificial Intelligence (AI) is increasingly becoming a useful tool in addressing major challenges faced by Vietnam and the world.

• Addressing Challenges: AI supports issues such as climate change, urban management, and an aging population.

• Practical Applications: The petition feedback system in Tay Ninh automatically collects and processes citizens' opinions through an online portal.

• Benefits: Improves public services and enhances government management efficiency.

• Challenges: Lack of financial resources, legal framework, and quality data.

• Solutions: The government needs to develop specific strategies to improve data quality and oversee AI implementation, collaborating with UNDP in the AIRA program.

To ensure the sustainable economic operation of Vietnamese journalism, in addition to support through mechanisms and policies, each press agency also needs to strive to diversify its revenue sources and methods of engaging with readers.

The draft of the revised Advertising Law, recently announced by the Ministry of Culture, Sports, and Tourism, stipulates that celebrities must be directly responsible for the content of advertisements related to the quality of products. Is this regulation truly reasonable?

• The new regulations in the draft Advertising Law (amended) require influencers to be directly responsible for the content of advertisements related to product quality.
• There is ambiguity and confusion in distinguishing the responsibilities of influencers when advertising products.
• Some countries have implemented ethical standards and industry codes of conduct in influencer advertising.